Vladowsky’s cell phones

T-Mobile UK and Orange UK merger cleared by EU Commission

Posted on 10. Mar, 2010 by Ben Robinson.

rel="attachment wp-att-84754" href="http://www.intomobile.com/2010/03/10/t-mobile-uk-and-orange-uk-merger-cleared-by-eu-commission.html/t-mobile-logo-15/"> class="alignleft size-full wp-image-84754" title="t-mobile-logo" src="http://images.intomobile.com/wp-content/uploads/2010/03/t-mobile-logo1.jpg" alt="t mobile logo1 T Mobile UK and Orange UK merger cleared by EU Commission " width="225" height="37" />The European Commission has informed Deutsche Telekom ( href="http://finance.intomobile.com/intomobile?Page=QUOTE&Ticker=DT" style="color: #1a9128;">NYSE: DT) and France Telecom that it has granted clearance for the proposed merger of their UK-business operations – otherwise known as T-Mobile ( href="http://finance.intomobile.com/intomobile?Page=QUOTE&Ticker=DT" style="color: #1a9128;">NYSE: DT) UK, and Orange UK, respectively. The implementation of the integration measures can start immediately, with the closing of the transaction expected in Spring.

Deutsche Telekom and France Telecom offered to divest 2×15 MHz of their joint GSM spectrum (1800 MHz) by the end of 2011. Of the divested spectrum 2×10 MHz needs to be cleared by 30 September 2013 at the latest and further 2×5 MHz need to be cleared by 30 September 2015 at the latest. In addition, the existing network sharing deal with 3UK, owned by Hong Kong based Hutchison Whampoa, was reinforced.

For those of you in to financials:

The new joint venture company is expected to generate estimated synergies with a net present value in excess of 4.0 billion euros (£3.5 billion). This continues to remain the case. The new business will have pro forma 2009 revenues of approximately 8.5 billion euros (£7.57 billion) and EBITDA of 1.55 billion euros (£1.38 billion).

The board of the new joint venture company will have balanced representation from Deutsche Telekom and France Telecom.  The T-Mobile and Orange UK brands will continue to operate in the UK for at least 18 months after the completion of the transaction.

With a combined customer base of around 29.5 million the new joint venture company will be the number one player in the UK mobile market and it will be in a stronger position to invest in innovative services and to exploit new technologies. It will offer major customer benefits, including expanded network coverage, enhanced network quality for 2G and 3G services, providing the platform for unparalleled mobile broadband offers as well as better customer proximity through a larger network of own shops and improved customer services.

But there’s only one question on my mind – what are they going to call it? The two names don’t fit together like the singular names that the press find for many celebrity couples, so could we eventually see a complete rebrand? If so the wowzer, that’s going to be an expensive exercise!

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iPhone Apps can be monitored for cheaper prices thanks to new service

Posted on 10. Mar, 2010 by Ben Robinson.

rel="attachment wp-att-84745" href="http://www.intomobile.com/2010/03/10/iphone-apps-can-be-monitored-for-cheaper-prices-thanks-to-new-service.html/appspy-logo/"> class="alignleft size-full wp-image-84745" title="appspy-logo" src="http://images.intomobile.com/wp-content/uploads/2010/03/appspy-logo.jpg" alt="appspy logo iPhone Apps can be monitored for cheaper prices thanks to new service" width="225" height="68" /> href="http://www.appspy.com" >AppSpy is a new web site specializing in iPhone gaming needs.  AppSpy aggregates App prices for games and alerts iPhone App users when such applications become free. The cleverest function of AppSpy is the price tracking feature. Price Tracking is a great way of getting the games you want without having to pay the high prices of a newly released game. App prices generally fluctuate soon after a mobile game releases.  Price Tracker allows the user to tag the desired App for tracking and be informed of any price reductions and take advantage of ‘one-day only free’ promotions.

In addition to being alerted when prices drop, users can read and watch quality reviews of all the new games, while gathering information on the latest iPhone gaming news.

href="http://www.appspy.com" >AppSpy has a team of enthusiastic iPhone gamers who play and review the latest release games from across all categories in the AppStore. There are up to six game reviews released a day, including full video reviews which demonstrate actual game play. All videos are linked to AppSpy’s YouTube channel. Reviews include a list of pros and cons, verdict, screenshots and a 1 to 5 rating system.

The AppSpy news team keeps an eye on all upcoming game releases, product launches and technological advances for their users – so if this sounds like something that floats your boat, check out AppSpy href="http://www.appspy.com" >here.

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Casual games get social connectivity thanks to Oberon Media

Posted on 10. Mar, 2010 by Ben Robinson.

rel="attachment wp-att-84734" href="http://www.intomobile.com/2010/03/10/casual-games-get-social-connectivity-thanks-to-oberon-media.html/oberon-media-logo/"> class="alignleft size-full wp-image-84734" title="oberon-media-logo" src="http://images.intomobile.com/wp-content/uploads/2010/03/oberon-media-logo.jpg" alt="oberon media logo Casual games get social connectivity thanks to Oberon Media " width="216" height="48" />Casual games platform provider href="http://corp.oberon-media.com/" >Oberon Media has announced that it has continued its efforts to bring social functionality features to casual games by launching connected features in download games. This builds on the success the company has gained leveraging these features in Smartphone and online games and highlights Oberon’s aggressive push to bring social connectivity to game experiences on every platform as part of their 2010 strategy.

The connected social features allow players to link to their social network through Facebook Connect, see friends who are also playing the game, suggest the game to others and share achievements as they are earned in-game. Players can take advantage of these features in City Sights: Hello Seattle and Paradise Quest, both published by I-play, href="http://corp.oberon-media.com/" >Oberon Media’s publishing division.

Following this initial release, Oberon will optimize a platform experience that will be rolled out to their Game Center partners and allow for creation of “premium social” games. Oberon is also working with developer partners to test their new SDK that further leverages this new functionality and will continue to introduce these capabilities to global developer partners in the next quarter.

“Oberon’s massive footprint of users, games and platform presence represents a tremendous opportunity to leverage social graphs integration on a large scale.” Ofer Leidner, co-founder and chief strategy officer at href="http://corp.oberon-media.com/" >Oberon Media, commented, “This can be done through enabling a large number of existing games to become more social across many platforms or through creating games designed around the social graph from the start, but optimized for platforms outside of Facebook.com.”

It’s difficult to envisage the tighter integration of casual gaming and social networking as something that won’t happen – with the momentum that each of these trends has, we can, and perhaps should, expect that even pick-up-and-play titles will have native social integration in the near future.

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iPhone gamers playing Papa’s Pizzeria are offered real world prizes!

Posted on 10. Mar, 2010 by Ben Robinson.

rel="attachment wp-att-84712" href="http://www.intomobile.com/2010/03/10/iphone-gamers-playing-papa%e2%80%99s-pizzeria-are-offered-real-world-prizes.html/papas-pizzeria/"> class="aligncenter size-full wp-image-84712" title="papas-pizzeria" src="http://images.intomobile.com/wp-content/uploads/2010/03/papas-pizzeria.jpg" alt="papas pizzeria iPhone gamers playing Papa’s Pizzeria are offered real world prizes!" width="315" height="474" />

iPhone game rel="nofollow" href="http://click.linksynergy.com/fs-bin/stat?id=CHSMTSmDpXI&offerid=146261&type=3&subid=0&tmpid=1826&RD_PARM1=http%253A%252F%252Fitunes.apple.com%252Fgb%252Fapp%252Fpapas-pizzeria%252Fid349342551%253Fmt%253D8%2526uo%253D6%2526partnerId%253D30" >Papa’s Pizzeria, from X2 Games, now has a pizza redemption mechanic which is incorporated within the game. The new mechanic gives players the opportunity to redeem in-game codes for real world prizes when they place an order with Papa John’s Pizza, allowing consumers to not only create Papa John’s pizzas but enjoy the taste as well!

David Hawkins, X2 Games CEO, states: “It was very important to us that Papa’s Pizzeria delivered on the consumer experience people have come to expect when dealing with Papa Johns, and by having these real world redemption offers in the game we think we’ve achieved that. The idea of in-game currency isn’t new, but the chance to actually redeem against something tangible is certainly something different for the iPhone market, and offers a unique way for FMCG brands to interact with their consumer base”.

Andrew Gallagher, Senior Marketing Manager for Papa John’s GB Ltd, added: “A great customer experience is at the heart of what we do at Papa John’s Pizza. Now rel="nofollow" href="http://click.linksynergy.com/fs-bin/stat?id=CHSMTSmDpXI&offerid=146261&type=3&subid=0&tmpid=1826&RD_PARM1=http%253A%252F%252Fitunes.apple.com%252Fgb%252Fapp%252Fpapas-pizzeria%252Fid349342551%253Fmt%253D8%2526uo%253D6%2526partnerId%253D30" >Papa’s Pizzeria gives us the opportunity to take the brand to a new audience of tech savvy iPhone consumers in a fun and rewarding way. By offering the redemption mechanic we are showing our commitment to this initiative with a view to looking at other innovative consumer facing promotions in the coming year.”

The redemption mechanic  in the iPhone App works depending on the level you achieve within the game. From the off, the cost of the game (59p) is met by a discount off the first pizza order, with further free offers tied into the various levels.

• Level 3 – The player is eligible for a free side or dessert when any pizza from Papa John’s Pizza is ordered.
• Level 10 – The player is eligible for a free medium pizza when another Pizza from Papa John’s Pizza is purchased.
• Level 15 – The player is eligible for a £5 off voucher when a minimum spend of £25 is met.
• Level 20 – The player is eligible for a free medium pizza from Papa John’s Pizza.

I like iPhone gaming. I like Pizza. Simple equation: I get the App, I get Pizza! Yum src='http://static.intomobile.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' title="iPhone gamers playing Papa’s Pizzeria are offered real world prizes!" />

Papa’s Pizzeria (£0.59) [ rel="nofollow" href="http://click.linksynergy.com/fs-bin/stat?id=CHSMTSmDpXI&offerid=146261&type=3&subid=0&tmpid=1826&RD_PARM1=http%253A%252F%252Fitunes.apple.com%252Fgb%252Fapp%252Fpapas-pizzeria%252Fid349342551%253Fmt%253D8%2526uo%253D6%2526partnerId%253D30" >iTunes link]

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Lp33.Tv Develops Mobile Application For Nokia Series60 Phones

Posted on 10. Mar, 2010 by Ben Robinson.

rel="attachment wp-att-84702" href="http://www.intomobile.com/2010/03/10/lp33-tv-develops-mobile-application-for-nokia-series60-phones.html/lp33-tv/"> class="alignleft size-full wp-image-84702" title="lp33.tv" src="http://images.intomobile.com/wp-content/uploads/2010/03/lp33.tv_.jpg" alt="lp33.tv Lp33.Tv Develops Mobile Application For Nokia Series60 Phones" width="225" height="225" /> href="http://www.lp33.tv" >LP33.tv, a company devoted to the discovery, enjoyment and sharing of new music, announced that they have developed a mobile application for Nokia ( href="http://finance.intomobile.com/intomobile?Page=QUOTE&Ticker=NOK" style="color: #1a9128;">NYSE: NOK) Series60 phones.  Released recently, the mobile application allows users of Nokia Series60 devices to watch the genre-specific, curated video content directly from their device.

“LP33 is about discovering and sharing the best new music.  Being able to access great content on a mobile device is a natural progression,” said Andrew Bentley, CEO.  The application allows users to create their own playlist directly from any of our channels.

Looks like a cool application – lord knows we get told about enough iPhone Apps, so it’s nice to mention one on another OS!

LP33.TV (£free) [ href="http://store.ovi.com/content/22446" >Ovi Store link]

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